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WHY IS MARKETING IMPORTANT?

With the harsh economic conditions, businesses are finding it harder and harder to grow. Many business owners are asking themselves, “How do I ‘recession-proof” my business?” The answer is: Make marketing your first priority! Is customer service important? Absolutely! Are keeping your finances important? Absolutely! Is developing your employee important? Absolutely! All those processes are very important, but during harsh economic hardships NONE are more important than your marketing efforts. Marketing is what drives your business. During harsh economic hardships, it will mean the difference between going out of business or weathering the storm and being a super success. As a matter of fact, lack of proper marketing structures is the main reason why businesses fail.

HOW TECHNOLOGY IS RADICALLY CHANGING MARKETING?

We are living in the era of tremendous technological advancements; every part of our daily life is related to technology in one or other way. Some of the changes brought by technology are minor and some are major. Major changes cannot be ignored. However, many business owners, particularly those in developing countries, don’t recognize just how much and how often technology is changing. For that reason, they have a very difficult time keeping up, which could be their biggest business mistake. Technology has the potential to take your business to greater heights.

Your businesses have the opportunity to take advantage of technology and level the playing field with larger organizations, a chance that should not be taken lightly for those looking to grow their businesses. Marketing Force is an intervention that will help your business apply cutting edge technology in the marketing function. If your business does not embrace technology in the marketing function it will be impossible to stay ahead of your competition. With Marketing Force you do not have to worry about tracking the latest technologies affecting marketing in your industry, we will do that for you. We want you to focus on your business whilst we support you with cutting edge technologies to help you grow your sales and revenues. The implementation of Marketing Force is organized into three core elements, Marketing Tools, Marketing Skills and Marketing Programs.



  • Marketing Tools

     It doesn’t matter whether you are a small or large
    business; you need the right tools in order for your marketing
    efforts to yield results. Without the right tools you efforts could waste you money and time. We have put together tools designed to empower your marketing efforts so that your stay ahead of your competition and grow your sales and revenues. The tools that form part of the Marketing Force package are as follows;
    1. Marketing Software
    2. Customer Communication Platforms
    3. Website and Social Media
    4. Branding



  • MARKETING SKILLS

    The quality of people involved in marketing in your business can be a differentiating factor that can help your companies outperform your competition and gain more market share. Remember marketing is a specialized practice just like engineering, medicine or painting, there so much you can do by yourself before you need the help of trained professionals. You business might be suffering from the lack of well-trained people in the field of marketing and technology. Our highly skilled and experienced consultants will make the difference to your company. We believe in investing heavily in our consultant’s skills and knowledge to ensure that you receive the very latest and up to date techniques in marketing and technology. When you partner with us in the Marketing Force program, it is our sole mission to add value to your business way beyond that of what you were expecting.



  • MARKETING PROGRAMS

     Good marketing programs are necessary to ensure that you
    give life to your marketing strategies. Well-implemented marketing programs can create a competitive advantage for your business. Without the right programs your marketing strategies and plans are dead on arrival. Before people can
    buy your product or use your service, they have to know it exists and how to get to it. Even more important, they should feel that your product or service is the best choice compared to your competition. Using Marketing Tools and Marketing Skills we will implement programs that will publicize your business to your target market and also nurture the leads as they go through
    your sales pipeline.



  • Marketing Software

    This is the core of our intervention. A powerful software to manage the full spectrum of your marketing efforts

Get to know our team

We are Creative, motivated and innovative





Rufus Ledwaba




Edson Mutyavaviri




Brenda Shonhiwa




William Nyika




Edwin Maruva



 

Brighton Sandi




Sipho Singwiqi




Abigail Tivaisepi




Darlington Sandati




Shingirai Nyagowa